What you’re actually getting when you work with us goes way beyond what you see - and understanding what that is may just help you decide if we are (or are not) the right stager for you.

We see what our human brains want to see - and what our brain wants to see is only the things that confirm our existing thoughts and beliefs.

But how is this relevant to real estate?

Only in every possible way.

While staging is what we do, we realize it’s not always feasible to professionally stage your listing. Maybe the home will be occupied with kids, dogs, smokers, etc. Maybe the seller’s budget is tight and they don’t have the cash on hand to invest in staging. Maybe you, as the agent, are paying for staging but the home’s listing price is going to be too low to make your ROI for full staging make sense.

If your professional goals include getting more listings, reducing days on market, and increasing sale prices, listen up – because upping your home staging game is a great way to do all of these things.

As stagers, it’s our job to make buyers feel comfortable in a home. One of the ways we do this is by anticipating the questions and potential objections buyers will have and answering them before they ever set foot in the house. Here are the 5 most common questions buyers have that influence how they feel about a home – and what we do to help put them at ease.

Located in picturesque Concord, MA, this is an ideal family home – and it was our job to show just how amazing it could be!

FAQs are important - by answering questions we get all the time it gives you an idea of what we’re about. But, FAQs on their own can be kind of boring. And no one likes boring. Read on for our take on FAQs and a little treat of a C at the end!

Continually refreshing our inventory is not only part of our business plan, it's pretty much a core value. Successful staging requires clean, crisp, and current inventory, so we're constantly buying new items to keep our stagings fresh and on-trend.

There are so many misconceptions about home staging. Maybe this is because it masquerades as interior design? Maybe this is because sellers don’t understand the point of home staging (hint: it’s NOT to “put money into your home for someone else to enjoy.”) Maybe it’s because we as a home staging industry have not done a great job at communicating our value proposition… hmmm… interesting thought.

White walls are incredibly on-trend right now. They look clean, crisp, and fresh, embodying the updated feel we strive to bring to every staging and luxury interior design project. However, I can pretty much guaranteed that while you may think you want pure white walls, you actually don’t.

Decluttering is essential, yet also one of the most emotionally challenging and overwhelming aspects of the staging process – and while it may seem intuitive, bringing a method to the madness can help the whole process feel more manageable and, honestly, more enjoyable for the seller.

As a real estate agent, you know staging a listing is the surest way to maximize the sale price. However, talking to clients about staging can be a touchy subject. While your stager should be able to clearly articulate the benefits of staging, starting the conversation with your seller before bringing the stager in can make the larger conversation about staging more palatable and allow them to be more open to the entire staging process.

Glen Street Signature is an add-on service that can be coupled with any of our full staging packages to provide our clients with end-to-end home staging support and white glove project management. From repairs, to upgrades, to packing, to staging maintenance when your home is on the market, we’ll be there with you every step along the way.

Today, I’m sharing five of my favorite tricks of the trade – strategies we consistently use to ensure our clients’ homes look and feel picture perfect in both listing photos and in person. Use these strategies to take your home staging to the next level and watch the offers roll in!